EdgeMarket › What Creative Planning reported owning
What Creative Planning reported owning
As filed on Form 13F for the quarter ending 2026-03-31, up to 45 days after that date. Long-only US-listed equity — shorts, bonds, cash and non-US listings are not on the form, so this is one leg of the book, not the book.
Reported value
147.4BPositions
4,090Quarter
2026-03-31Shown below
50largest by value
| holding | value | % of book | shares | price | 1y |
|---|---|---|---|---|---|
| IVV iShares Core S&P 500 ETF | 15.7B | 10.6% | 24.0M | 769.31 | +20.0% |
| BND Vanguard Total Bond Market ETF | 8.9B | 6.1% | 121.4M | 72.23 | -1.8% |
| VEA Vanguard FTSE Developed Markets ETF | 7.7B | 5.2% | 120.4M | 73.42 | +24.7% |
| SPDW State Street SPDR Portfolio Developed World ex | 6.1B | 4.1% | 133.8M | 52.02 | +24.4% |
| SPMD State Street SPDR Portfolio S&P 400 Mid Cap ET | 5.7B | 3.9% | 96.6M | 67.27 | +20.8% |
| IEMG iShares Core MSCI Emerging Markets ETF | 5.4B | 3.7% | 77.7M | 81.57 | +31.9% |
| VV Vanguard Morningstar Large-Cap ETF | 3.7B | 2.5% | 12.3M | 352.60 | +19.8% |
| AAPL Apple Inc. | 3.1B | 2.1% | 12.1M | 309.35 | +36.9% |
| BSV Vanguard Short-Term Bond ETF | 2.9B | 2.0% | 37.4M | 77.57 | -1.4% |
| SPYM State Street SPDR Portfolio S&P 500 ETF | 2.6B | 1.7% | 33.7M | 90.13 | +20.1% |
| VO Vanguard Morningstar Mid-Cap ETF | 2.4B | 1.6% | 8.3M | 82.97 | +15.9% |
| AVDV Avantis International Small Cap Value ETF | 2.4B | 1.6% | 23.8M | 111.95 | +32.8% |
| NVDA NVIDIA CORP | 2.4B | 1.6% | 13.5M | 214.72 | +22.4% |
| VCIT Vanguard Intermediate-Term Corporate Bond ETF | 2.2B | 1.5% | 27.0M | 81.05 | -2.5% |
| AVUV Avantis U.S. Small Cap Value ETF | 2.2B | 1.5% | 20.2M | 126.45 | +33.2% |
| SCHX Schwab U.S. Large-Cap ETF | 2.1B | 1.4% | 82.3M | 30.21 | +19.6% |
| VTI Vanguard Morningstar Total Stock Market ETF | 2.0B | 1.3% | 6.1M | 378.24 | +20.5% |
| XLRE State Street Real Estate Select Sector SPDR ET | 2.0B | 1.3% | 48.0M | 45.08 | +7.8% |
| SPY SPDR S&P 500 ETF TRUST | 1.9B | 1.3% | 3.0M | 765.72 | +20.0% |
| DFAS Dimensional U.S. Small Cap ETF | 1.9B | 1.3% | 26.2M | 83.02 | +25.5% |
| SPSB State Street SPDR Portfolio Short Term Corpora | 1.6B | 1.1% | 53.1M | 29.94 | -0.8% |
| IDEV iShares Core MSCI International Developed Mark | 1.6B | 1.1% | 19.1M | 93.31 | +18.6% |
| MUB iShares National Muni Bond ETF | 1.5B | 1.0% | 14.4M | 105.34 | +1.2% |
| MSFT MICROSOFT CORP | 1.4B | 1.0% | 3.9M | 483.24 | -4.4% |
| AGG iShares Core U.S. Aggregate Bond ETF | 1.4B | 0.9% | 14.0M | 97.35 | -1.7% |
| VTEB Vanguard Tax-Exempt Bond ETF | 1.4B | 0.9% | 27.5M | 49.54 | +1.4% |
| unmapped CUSIP 084670702 | 1.4B | 0.9% | 2.8M | — | — |
| SCHF Schwab International Equity ETF | 1.2B | 0.8% | 47.1M | 28.46 | +24.7% |
| VGIT Vanguard Intermediate-Term Treasury ETF | 1.1B | 0.8% | 19.2M | 58.31 | -2.3% |
| VNQ Vanguard Real Estate ETF | 1.1B | 0.8% | 12.6M | 98.50 | +8.6% |
| SPEM State Street SPDR Portfolio Emerging Markets E | 1.0B | 0.7% | 21.8M | 52.38 | +18.1% |
| VWO Vanguard FTSE Emerging Markets ETF | 984.9M | 0.7% | 18.2M | 60.45 | +17.7% |
| VOO Vanguard S&P 500 ETF | 966.9M | 0.7% | 1.6M | 703.71 | +20.0% |
| SCHM Schwab U.S. Mid Cap ETF | 911.2M | 0.6% | 29.4M | 36.16 | +25.4% |
| AMZN AMAZON COM INC | 898.5M | 0.6% | 4.3M | 258.63 | +15.6% |
| GOOGL Alphabet Inc. | 848.7M | 0.6% | 3.0M | 344.82 | +73.0% |
| DFAT Dimensional U.S. Targeted Value ETF | 844.4M | 0.6% | 13.5M | 71.67 | +26.9% |
| SCHE Schwab Emerging Markets Equity ETF | 716.9M | 0.5% | 21.8M | 36.97 | +17.7% |
| VYM Vanguard High Dividend Yield ETF | 568.6M | 0.4% | 3.8M | 164.97 | +19.9% |
| AVGO Broadcom Inc. | 557.7M | 0.4% | 1.8M | 368.45 | +26.5% |
| META Meta Platforms, Inc. | 542.2M | 0.4% | 947.7K | 549.90 | -26.5% |
| VB Vanguard Morningstar Small-Cap ETF | 533.2M | 0.4% | 2.0M | 304.76 | +24.4% |
| GOOG Alphabet Inc. | 523.3M | 0.4% | 1.8M | 341.75 | +70.7% |
| JPM JPMORGAN CHASE & CO | 454.0M | 0.3% | 1.5M | 351.58 | +20.3% |
| SCHH Schwab U.S. REIT ETF | 437.5M | 0.3% | 20.4M | 24.04 | +12.9% |
| QQQ INVESCO QQQ TRUST, SERIES 1 | 414.6M | 0.3% | 718.3K | 713.44 | +26.1% |
| TSLA Tesla, Inc. | 392.1M | 0.3% | 1.1M | 362.86 | +12.0% |
| LLY ELI LILLY & Co | 386.9M | 0.3% | 420.6K | 1,255.40 | +78.0% |
| XOM ExxonMobil Holdings Corp | 379.2M | 0.3% | 2.2M | 165.11 | +52.1% |
| JNJ JOHNSON & JOHNSON | 327.9M | 0.2% | 1.3M | 270.24 | +51.1% |
A position that grew quarter on quarter may simply reflect a higher price: if the stock rose 40% and the manager did nothing, the reported value rose 40%. Reading that as accumulation is reading the price back to yourself. More on that →
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