EdgeMarket › What Center For Financial Planning, Inc. reported owning

What Center For Financial Planning, Inc. reported owning

As filed on Form 13F for the quarter ending 2026-03-31, up to 45 days after that date. Long-only US-listed equity — shorts, bonds, cash and non-US listings are not on the form, so this is one leg of the book, not the book.

Reported value

958.0M

Positions

658

Quarter

2026-03-31

Shown below

50
largest by value
holdingvalue% of booksharesprice1y
VOO
Vanguard S&P 500 ETF
325.2M33.9%544.2K703.71+20.0%
AGG
iShares Core U.S. Aggregate Bond ETF
104.6M10.9%1.1M97.35-1.7%
SPDW
State Street SPDR Portfolio Developed World ex
73.6M7.7%1.6M52.02+24.4%
VB
Vanguard Morningstar Small-Cap ETF
66.9M7.0%255.4K304.76+24.4%
VO
Vanguard Morningstar Mid-Cap ETF
48.2M5.0%167.8K82.97+15.9%
IEFA
iShares Core MSCI EAFE ETF
39.4M4.1%435.6K100.85+16.8%
VWO
Vanguard FTSE Emerging Markets ETF
31.2M3.3%578.0K60.45+17.7%
QUAL
iShares MSCI USA Quality Factor ETF
17.4M1.8%90.6K223.22+19.3%
unmapped CUSIP 08467010813.6M1.4%19
VBR
Vanguard Morningstar Small-Cap Value ETF
12.1M1.3%55.8K249.18+22.7%
VXUS
Vanguard Total International Stock ETF
10.1M1.1%131.3K87.71+22.7%
MSFT
MICROSOFT CORP
9.8M1.0%26.5K483.24-4.4%
AAPL
Apple Inc.
8.1M0.8%31.8K309.35+36.9%
unmapped CUSIP 0846707027.2M0.8%15.1K
GOOG
Alphabet Inc.
5.6M0.6%19.5K341.75+70.7%
AMZN
AMAZON COM INC
5.2M0.5%24.8K258.63+15.6%
JPM
JPMORGAN CHASE & CO
5.1M0.5%17.4K351.58+20.3%
VSS
Vanguard FTSE All-Wld ex-US SmCp Idx ETF
4.2M0.4%28.5K160.06+15.9%
JNJ
JOHNSON & JOHNSON
3.9M0.4%15.9K270.24+51.1%
VUG
Vanguard Morningstar Growth ETF
3.9M0.4%8.9K87.50+15.9%
ABBV
AbbVie Inc.
3.8M0.4%17.4K264.96+26.7%
IJH
iShares Core S&P Mid-Cap ETF
3.3M0.3%49.5K76.77+20.8%
LMBS
First Trust Low Duration Opportunities ETF
3.3M0.3%66.5K49.53-0.0%
NEE
NEXTERA ENERGY INC
3.3M0.3%35.2K83.65+9.8%
VBK
Vanguard Morningstar Small-Cap Growth ETF
3.2M0.3%10.5K358.65+26.5%
AVGO
Broadcom Inc.
3.0M0.3%9.8K368.45+26.5%
MCK
MCKESSON CORP
2.8M0.3%3.3K858.90+22.2%
VGT
Vanguard Information Tech ETF
2.8M0.3%4.1K118.42+38.5%
SPY
SPDR S&P 500 ETF TRUST
2.8M0.3%4.4K765.72+20.0%
RJF
RAYMOND JAMES FINANCIAL INC
2.8M0.3%19.1K175.20+7.8%
PG
PROCTER & GAMBLE Co
2.7M0.3%18.4K144.68-9.3%
XOM
ExxonMobil Holdings Corp
2.6M0.3%15.6K165.11+52.1%
CVX
CHEVRON CORP
2.5M0.3%12.3K205.27+34.0%
VTI
Vanguard Morningstar Total Stock Market ETF
2.5M0.3%7.9K378.24+20.5%
BUFR
FT Vest Laddered Buffer ETF
2.5M0.3%74.1K37.30+14.5%
FSIG
First Trust Limited Duration Investment Grade
2.5M0.3%131.8K18.77-2.2%
MSI
Motorola Solutions, Inc.
2.2M0.2%5.1K480.47+4.0%
VTV
Vanguard Morningstar Value ETF
2.2M0.2%11.3K226.40+24.6%
PEP
PEPSICO INC
2.1M0.2%13.3K143.48-4.8%
EAGG
iShares ESG Aware U.S. Aggregate Bond ETF
2.1M0.2%43.5K46.63-1.8%
TMO
THERMO FISHER SCIENTIFIC INC.
1.9M0.2%4.0K629.27+27.2%
AXP
AMERICAN EXPRESS CO
1.9M0.2%6.4K336.00+8.9%
NVDA
NVIDIA CORP
1.9M0.2%10.8K214.72+22.4%
CL
COLGATE PALMOLIVE CO
1.8M0.2%21.5K91.08+5.8%
ABT
ABBOTT LABORATORIES
1.8M0.2%17.7K116.64-11.9%
KO
COCA COLA CO
1.8M0.2%23.4K91.10+28.9%
CRM
Salesforce, Inc.
1.8M0.2%9.5K209.17-15.1%
VV
Vanguard Morningstar Large-Cap ETF
1.7M0.2%5.8K352.60+19.8%
SYK
STRYKER CORP
1.7M0.2%5.1K329.45-15.9%
MCD
MCDONALDS CORP
1.6M0.2%5.3K270.95-13.5%

A position that grew quarter on quarter may simply reflect a higher price: if the stock rose 40% and the manager did nothing, the reported value rose 40%. Reading that as accumulation is reading the price back to yourself. More on that →

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