KO — COCA COLA CO

US Consumer Staples Food & beverage equity mkt cap 389.4B
91.10 +0.66% today
USD · as of 2026-08-21

Price · 2024-08-26 → 2026-08-21

499 daily closes shown
52w low 65.67 · high 91.10

Anonymous view is capped at two years of history. A free account extends it to five, and Pro opens the whole archive back to 2016-01-04.

Performance

1 day+0.66%
1 week+3.87%
1 month+12.23%
3 months+12.23%
6 months+14.10%
Year to date+31.80%
1 year+28.85%
3 years+50.63%
5 years+59.18%

Technicals

RSI 1478.5
vs 50-day avg+8.05%
vs 200-day avg+17.56%
Volatility 1y18.8%
Max drawdown 1y-8.50%
Avg volume 30d16.2M
Daily bars held2,674
History from2016-01-04

Dividends

Yield (trailing 12m)2.88%
Paid last 12m2.6100
Payments in 12m5
Paying since2016-03-11

Measured signals that fired on KO

datesignal measured base rate
2026-08-20Equal highs taken out
structure
-0.70% over 21 days · t = -8.28 · n = 68,636
statistically distinguishable from its control group
2026-08-20Fair value gap, bullish
structure
-0.67% over 21 days · t = -6.43 · n = 111,973
statistically distinguishable from its control group
2026-08-19Breakout to a 52-week high
price
-1.00% over 21 days · t = -8.58 · n = 24,386
statistically distinguishable from its control group
2026-07-28Fair value gap, bullish
structure
-0.67% over 21 days · t = -6.43 · n = 111,973
statistically distinguishable from its control group
2026-07-06Equal highs taken out
structure
-0.70% over 21 days · t = -8.28 · n = 68,636
statistically distinguishable from its control group
2026-06-10Fair value gap, bullish
structure
-0.67% over 21 days · t = -6.43 · n = 111,973
statistically distinguishable from its control group

Excess return against a matched control group, on a point-in-time universe that includes delisted companies. Most families do not survive that. How the measurement works →

Insider transactions (Form 4)

dateinsiderwhatshares pricevalue
2026-08-19QUAN NANCY
Executive Vice President
Open-market sale50.0K90.394.5M
2026-08-19QUAN NANCY
Executive Vice President
Option exercise50.0K50.442.5M
2026-08-10Ray Sanket
Open-market sale10.0K86.50861.4K
2026-08-06Ortega Luisa
Open-market sale36.0K86.553.1M
2026-08-06Ortega Luisa
Open-market sale19.8K86.671.7M
2026-08-06Ortega Luisa
Option exercise21.8K50.441.1M
2026-08-06Ortega Luisa
Option exercise10.7K59.48635.5K
2026-08-06Ortega Luisa
Option exercise7.6K48.08366.7K
2026-07-31MURPHY JOHN
President and CFO
Open-market sale152.5K87.3113.3M
2026-07-31MURPHY JOHN
President and CFO
Option exercise152.5K44.486.8M

Open-market purchases (code P) are the informative ones. Grants, option exercises and tax withholding are compensation mechanics, not decisions. How to read a Form 4 →

Largest institutional holders

managervalueshares
Berkshire Hathaway Inc30.4B400.0M
BlackRock, Inc.25.4B333.6M
VANGUARD CAPITAL MANAGEMENT LLC18.1B237.5M
STATE STREET CORP12.8B167.2M
FMR LLC8.2B107.6M
VANGUARD PORTFOLIO MANAGEMENT LLC7.6B99.9M
GEODE CAPITAL MANAGEMENT, LLC7.1B93.0M
MORGAN STANLEY7.0B91.9M
CHARLES SCHWAB INVESTMENT MANAGEMENT INC5.8B76.3M
JPMORGAN CHASE & CO5.4B70.6M

13F positions as of 2026-03-31, filed up to 45 days after quarter end. Long-only US equity — shorts and derivatives never appear. What 13F does and does not show →

Short selling

Avg short volume, 90d40.5% of tape
Days observed61

This is off-exchange short volume, not short interest: it is flow, not position, and 40–50% is normal because market makers short to fill your buy. Why that number misleads →

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