KO — COCA COLA CO
Price · 2024-08-26 → 2026-08-21
499 daily closes shownAnonymous view is capped at two years of history. A free account extends it to five, and Pro opens the whole archive back to 2016-01-04.
Performance
Technicals
Dividends
Measured signals that fired on KO
| date | signal | measured base rate |
|---|---|---|
| 2026-08-20 | Equal highs taken out structure | -0.70% over 21 days · t = -8.28 · n = 68,636 statistically distinguishable from its control group |
| 2026-08-20 | Fair value gap, bullish structure | -0.67% over 21 days · t = -6.43 · n = 111,973 statistically distinguishable from its control group |
| 2026-08-19 | Breakout to a 52-week high price | -1.00% over 21 days · t = -8.58 · n = 24,386 statistically distinguishable from its control group |
| 2026-07-28 | Fair value gap, bullish structure | -0.67% over 21 days · t = -6.43 · n = 111,973 statistically distinguishable from its control group |
| 2026-07-06 | Equal highs taken out structure | -0.70% over 21 days · t = -8.28 · n = 68,636 statistically distinguishable from its control group |
| 2026-06-10 | Fair value gap, bullish structure | -0.67% over 21 days · t = -6.43 · n = 111,973 statistically distinguishable from its control group |
Excess return against a matched control group, on a point-in-time universe that includes delisted companies. Most families do not survive that. How the measurement works →
Insider transactions (Form 4)
| date | insider | what | shares | price | value |
|---|---|---|---|---|---|
| 2026-08-19 | QUAN NANCY Executive Vice President | Open-market sale | 50.0K | 90.39 | 4.5M |
| 2026-08-19 | QUAN NANCY Executive Vice President | Option exercise | 50.0K | 50.44 | 2.5M |
| 2026-08-10 | Ray Sanket | Open-market sale | 10.0K | 86.50 | 861.4K |
| 2026-08-06 | Ortega Luisa | Open-market sale | 36.0K | 86.55 | 3.1M |
| 2026-08-06 | Ortega Luisa | Open-market sale | 19.8K | 86.67 | 1.7M |
| 2026-08-06 | Ortega Luisa | Option exercise | 21.8K | 50.44 | 1.1M |
| 2026-08-06 | Ortega Luisa | Option exercise | 10.7K | 59.48 | 635.5K |
| 2026-08-06 | Ortega Luisa | Option exercise | 7.6K | 48.08 | 366.7K |
| 2026-07-31 | MURPHY JOHN President and CFO | Open-market sale | 152.5K | 87.31 | 13.3M |
| 2026-07-31 | MURPHY JOHN President and CFO | Option exercise | 152.5K | 44.48 | 6.8M |
Open-market purchases (code P) are the informative ones. Grants, option exercises and tax withholding are compensation mechanics, not decisions. How to read a Form 4 →
Largest institutional holders
| manager | value | shares |
|---|---|---|
| Berkshire Hathaway Inc | 30.4B | 400.0M |
| BlackRock, Inc. | 25.4B | 333.6M |
| VANGUARD CAPITAL MANAGEMENT LLC | 18.1B | 237.5M |
| STATE STREET CORP | 12.8B | 167.2M |
| FMR LLC | 8.2B | 107.6M |
| VANGUARD PORTFOLIO MANAGEMENT LLC | 7.6B | 99.9M |
| GEODE CAPITAL MANAGEMENT, LLC | 7.1B | 93.0M |
| MORGAN STANLEY | 7.0B | 91.9M |
| CHARLES SCHWAB INVESTMENT MANAGEMENT INC | 5.8B | 76.3M |
| JPMORGAN CHASE & CO | 5.4B | 70.6M |
13F positions as of 2026-03-31, filed up to 45 days after quarter end. Long-only US equity — shorts and derivatives never appear. What 13F does and does not show →
Short selling
This is off-exchange short volume, not short interest: it is flow, not position, and 40–50% is normal because market makers short to fill your buy. Why that number misleads →
Recent headlines
- Insider trades: AMD, Micron and Coca-Cola among notable names · 2026-08-22
- Forget High-Yield Traps: Coca-Cola Is the Best Dividend Stock · 2026-08-22
- Nike Now Yields More Than Coca-Cola. Is the Turnaround Finally Priced In? · 2026-08-22
- Live On CNBC, Josh Brown Host Segment Titled “Josh’s Best Stocks Spotlight: Coca-Cola; Monster Beverage" · 2026-08-21 · benzinga
- Buy Bitcoin, Not This Surging Crypto Stock: Cramer · 2026-08-21 · benzinga
- Kevin O’Leary Says ‘Salary Can Make It Very Easy to Forget About Your Dreams,’ Calls Fear of Failure an ‘Incredible Motivator’ · 2026-08-18 · benzinga
Ask the AI about KO
The assistant reads every block on this page — price history, filings, insider transactions, institutional positions, short volume, macro and the measured base rates — and says what it implies, quoting the number behind each claim and declaring what it does not have.
Everything on this page is live in the terminal.
Charts, filings, insider flow and the AI — open without an account.
Free plan for good. Pro is $69.99/mo, or $4.99 for a 7-day trial. See the plans →
